In a whimsical act of marketing, adjusted to push the boundaries of environmental conservation, Coca-Cola has set a new standard in delivering its classic beverage to the senses. The classic bottle is made out of ice. So you’ll get a blast of Coke in the rocks rather than on the rocks! Unfortunately, the beach bums of Columbia have dibs on this experience. Just try not to get brain freeze or frostbite as you suck it down!